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Love Triumphs Lactation

Lactation education is in higher demand than ever. Social media has allowed for mass promotion of breastfeeding. This visible acceptance and saturation on the web, coupled with continued public health agencies echoing the importance of breastfeeding has families searching for high-quality, available classes in their areas. Breastfeeding can be the great equalizer. It is imperative …

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Instagram: The Marketing Tool You Need

One BILLION users!  That is the number of people using Instagram.  Approximately 60% of those users are aged 18-29 and are heavily influenced by businesses on Instagram.  About 58% of users identify as women.  With the average age of birthing persons being 26, this gives us a clue as to why this platform can be useful for birth workers. …

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Shifting the Philosophy of Care to Support Dad and the Non-Birthing Parent

Traditionally the scope of practice for doula support whether prenatal, labor or postpartum has been emotional, physical and educational support for mom and her family. “Mothering the mother” is an outstanding obligation giving women among other things a voice, empowerment and education assisting them in having the best birth outcomes possible.  How would birth outcomes change …

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My Visit with a Birth Visionary, Jenny Smith, UK Midwife

On a recent trip to London, one opportunity that, I had hoped to have, was to meet well-known UK midwife, Jenny Smith. I became acquainted with the work Jenny has done in the field of maternity care, through a YouTube video about the natural caesarean (aka family-centered caesarean) protocol. I have included this video in …

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The Defeated Doula: 3 Things You Can Do to Conquer Self-Doubt

It’s a common occurrence that, after Doula training, the energy of the last few days is excitedly stirring. Your mind is racing a mile a minute and all of the tasks you want to achieve are running circles through your thoughts. You set a plan of action and tell yourself, this week I am going to …

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12 Ways to Respond When Your Client Asks for a Discount

Everyone who owns a business of any kind will be asked this question at some point: “Can I get a discount?“ What makes our business unique is that we know the crucial difference that our services make to families’ physical and mental health, and we don’t want anyone to miss out on them! So, how …

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Virtual Postpartum Visit Tips

Presentation Developed by Kimberly Bepler, Senior Program Advisor – Lactation Educator Program.  Download these slides as a PDF!

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