One BILLION users! That is the number of people using Instagram. Approximately 60% of those users are aged 18-29 and are heavily influenced by businesses on Instagram. About 58% of users identify as women. With the average age of birthing persons being 26, this gives us a clue as to why this platform can be useful for birth workers. […]
Instagram: The Marketing Tool You Need Continue reading »
Traditionally the scope of practice for doula support whether prenatal, labor or postpartum has been emotional, physical and educational support for mom and her family. “Mothering the mother” is an outstanding obligation giving women among other things a voice, empowerment and education assisting them in having the best birth outcomes possible. How would birth outcomes change
Shifting the Philosophy of Care to Support Dad and the Non-Birthing Parent Continue reading »
Breastfeeding is what makes humans mammals, and in some ways is the most natural of acts. If you’ve ever seen a parent nurse their baby while keeping up with a toddler at the playground, you know that. But breastfeeding and chestfeeding are also learned. And for most of us, because we haven’t spent our lives
Pregnant? Prepare Now for Breastfeeding. Continue reading »
It’s a common occurrence that, after Doula training, the energy of the last few days is excitedly stirring. Your mind is racing a mile a minute and all of the tasks you want to achieve are running circles through your thoughts. You set a plan of action and tell yourself, this week I am going to
The Defeated Doula: 3 Things You Can Do to Conquer Self-Doubt Continue reading »
Everyone who owns a business of any kind will be asked this question at some point: “Can I get a discount?“ What makes our business unique is that we know the crucial difference that our services make to families’ physical and mental health, and we don’t want anyone to miss out on them! So, how
12 Ways to Respond When Your Client Asks for a Discount Continue reading »
(This article was written before the COVID-19 Pandemic, but it still has a lot of great insight to offer. Be smart and safe out there!) A couple years ago I served a lovely family, providing private childbirth classes, labor doula services, and postpartum doula services. On paper, they had done everything right, read the books,
Friends in the Family Landscape Continue reading »
Mindfulness meditation is one of the fastest-growing health trends in the United States, according to the CDC. But what is mindfulness, and why might it be helpful for your work as a professional doula? Mindfulness is “The awareness that arises from paying attention, on purpose, in the present moment and non-judgmentally” (Kabat-Zinn, in Purser, 2015).
Applying the Foundational Attitudes of Mindfulness to Your Doula Practice Continue reading »
Although our roles as educators and doulas don’t typically extend for the first 12 months, I’ve found that parents LOVE learning about what’s coming, what to expect, and how to support their baby’s development. Here is some information about physical, emotional, and cognitive development in the first year. In 12 short months, there are leaps
Teaching and Activities for Baby’s Development 0-12 Months Continue reading »
As a mother, I enjoyed tandem breastfeeding my toddler and child…most of the time. Toward the end of the weaning process, I began to struggle when my toddler fed at the breast, especially when he would “tweak” my other nipple. It started as an itching sensation in my mouth and a resentful rage in my
How many births have you attended? Your badge of honor. The one piece of information that proves to your clients that you know what you are doing as a birth doula. I have been reflecting on this maxim, do the number of births a doula has attended equal her value as a professional? And how
Your Badge of Honor Continue reading »